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2020 could be a record year for back to school spending

Compared to 2019, there is an expected $100 increase per family for back to school shopping
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Published: Aug. 7, 2020 at 5:40 PM CDT
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DOTHAN, Ala. (WTVY) - In 2019 the average american family spent roughly $696.07 on back to school shopping for their elementary through high school aged children. This year, according to the National Retail Federation, families are expected to spend $779.49. For some families that is not possible.

“We are just wanting to take away the stress that families have who are struggling right now especially with COVID-19, there is an even greater strain on people’s finances and so, we don’t want low income families to have to choose between buying school supplies or paying essential bills or rent or things like that,” Deanne Jones, Corp. Officer, said.

The Salvation Army is doing their part through their “Stuff the Bus” campaign. Collaborating with Walmart they are collecting school supplies like pens, pencils, crayons, glue, notebooks and binders, for low income families.

They strive to meet what they collected last year, which was about $8,000 worth of school supplies.

The cost of shopping has varied over the last four years, varying between ten to fifteen dollars. This is the largest increase since 2012. A couple of reasons for the increase, the cost of cleaning supplies has gone up and the transition for many students to virtual learning.

“We know that Dothan is a great, a generous community, amd so we just want people to come out and just support other people in the community,” Jones said.

To donate go to your local Walmart in both Dothan and Geneva.

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