Gatorade Parts Ways with Tiger

NEW YORK (AP) - Add Gatorade to the list of endorsement deals
that Tiger Woods has lost.

A spokesperson for the drink, sold by PepsiCo Inc., confirmed
late Friday that it had ended its relationship with the golfer.

"We no longer see a role for Tiger in our marketing efforts and
have ended our relationship," a Gatorade spokeswoman said. "We
wish him all the best."

The spokewoman said Gatorade would continue its relationship
with the Tiger Woods Foundation.

Gatorade discontinued its Tiger Woods-brand drinks in November,
a decision made before Woods' marital problems and infidelities
became known.

(Copyright 2010 by The Associated Press. All Rights Reserved.)


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