Wendy's Expanding Value Menu with Non-$1 Items


Wendy's is expanding its value menu.

The fast-food chain is adding items for less than two-bucks to its offerings, according to an article in Time Magazine online.

Wendy's advertises its 99-cent value menu, but now Burger Business, an industry website, says the new items priced between one and two-dollars will "better balance" out the menu.

McDonald's and Burger King, of course, also have their own "value" menus.

The research firm Technomic says Wendy's stole the number two spot from Burger King last year, with McDonald's holding at number one.

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