The ongoing competition to get your business is ramping up and it's caused cell phone companies to get creative.
The latest targets...parents, teens and their vehicles. "I think it's a great idea."
The latest AT&T app is called Drive Mode.
"What that allows the user to do is to not allow any calls, texts or e-mails to come through while they're driving." There are also settings that allow you to alter the feature to match your lifestyle.
"There are several different options that you can have to allow someone to actually get through. There's an allow list that allow up to five people to get through." All with the push of a button.
These apps are designed to completely transform your driving experience by limiting how much you can do with this while getting behind the wheel. AT&T has another app called family maps. Now this allows parents to monitor where their teens are throughout the day.
"Since you have a child you need to know where they're at at all times." So naturally this app gives parents like Dorothy Lozano piece of mind. "It's very important at the day and the time that we live in."
This feature promises to keep your family connected while on the go while at the same time providing the user with a process that's simple and easy.
"Any time also that you want to check the location of that device as long as you have a PC or a mobile device you can check the location of that phone at anytime. Along with setting up e-mail alerts or text alerts at certain times to check the location of that device."
As it turns out, it's up to you the customer to decide what apps and plans you want on your phone, but luckily, most of the newer apps are free.