Elvis Week

By: Danielle Eldredge Email
By: Danielle Eldredge Email

MEMPHIS, Tenn. (AP) - Elvis Presley is in play.
CKx Inc., owner of the "American Idol" television program an
85 percent of Elvis Presley Enterprises, is mulling offers to buy
the company.

At the same time, thousands of Elvis fans are descending on
Memphis for Elvis Week, the annual celebration of the American
music icon's life and remembrance of his death.

CKx owns rights to the name, image and likeness of Elvis Presley
and the operations of Graceland, Presley's Memphis mansion.
Last year, Elvis generated more than $60 million in revenue from
royalties, licensing and Graceland's operations.

Two faces familiar to CKx have offered to buy it: Robert
Sillerman, the company's former CEO, and Simon Fuller, the British
media mogul who created the "Idol" franchise.

(Copyright 2010 by The Associated Press. All Rights Reserved.)

AP-NY-08-12-10 1357EDT

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