FILE - In this Aug. 18, 2012 file photo, Republican presidential candidate, former Massachusetts Gov. Mitt Romney gets into his car to attend a fundraising event on Saturday, Aug. 18, 2012 in Nantucket, Mass. The unprecedented success of Romney to raise hundreds of millions of dollars in the costliest presidential race ever can be traced in part to a secretive data-mining project that sifts through Americans� personal information _ including their purchasing history and church attendance _ to identify new and likely, wealthy donors, The Associated Press has learned. (AP Photo/Evan Vucci)
TAMPA, Fla. (AP) -- Mitt Romney is about to get personal.
The GOP's presidential nominee-to-be wants to use his four-day party next week in Florida to play up his life story.
It will follow a summer filled with a barrage of TV ads that cast him as a ruthless and out-of-touch businessman. Those were courtesy of President Barack Obama and his allies.
So Romney will surround himself with his five sons, five daughters-in-law and 15 of his 18 grandchildren. Romney's wife, Ann, will play her biggest role yet. A parade of athletes Romney met as an Olympic organizer, such as hockey legend Mike Eruzione, will be on hand. So will doting parishioners he helped as a lay pastor in the Mormon Church in Boston.