The decorations are going up and the store fronts are festive.
As downtown merchants prepare for Saturday’s Fall Fun Day places like The Good News Shop are hoping to have some good news of their own.
“It helps a great deal because any money that we can bring in is a help that we can help more people,” said Veronica Armstrong, Co-Director of The Good News Shop.
Armstrong says the shop is Dothan’s best kept secret. one that often goes unnoticed to those who don't frequent downtown Dothan.
“I always like it when we're open on a Saturday because we get a whole different group of clientele that don't know we're here,” said Armstrong.
The thrift store partners with the Episcopal Church of the Nativity.
Proceeds filter back to those in need.
“All of our money that we take in goes directly back into the community. We help with utility bills, food, clothing and prescriptions,” said Armstrong.
Saturday’s event will entice kids bob for apples at Vintage Chic or find their artistic flare at Nature's Gallery.
But what downtown revitalization advocate Cathy Cole hopes for the most is the promotion of what downtown has to offer.
“Anytime we give exposure to our downtown historic district we do spark interest with the public,” said Cole.
Besides the tempting cheesecake, employees at River Nile hope Saturday’s event will continue to bring in a steady flow of business.
“In terms of downtown and in terms of Foster Street that you know, get families down here and get people excited about what's happening on Foster Street,” said Harvey Tallett, an employee at River Nile.
An excitement Veronica hopes to see spread throughout downtown.
Fall Fun Day will kick off at 11 am Saturday and will run until 1 o'clock.