WTVY - Entertainment - Headlines

NY Public Relations Pioneer Edelman Dies in Ill.

By: AP
By: AP
This hearse was vandalized late Sunday night and officials say that it was likely gang related. Another hearse was set on fire.

This hearse was vandalized late Sunday night and officials say that it was likely gang related. Another hearse was set on fire.

NEW YORK (AP) -- A New York native who built one of the world's top public relations companies has died.

Daniel J. Edelman is credited with developing many of the methods now standard in the field such as the use of celebrity endorsements.

His son Richard Edelman says he died of heart failure Tuesday at a Chicago hospital. He was 92.

The company Daniel Edelman started more than 60 years ago with two people now employs more than 4,000 in 66 offices worldwide. His son runs it.

Daniel Edelman was a Columbia University graduate. He worked as a newspaper reporter and editor before he went into public relations. He first honed his public relations skills during World War II, while analyzing German propaganda.

The Edelman firm's clients include Microsoft, Pfizer, Wal-Mart and Royal Dutch Shell.

AP-WF-01-15-13 2307GMT


Comments are posted from viewers like you and do not always reflect the views of this station.
powered by Disqus
WTVY-TV 285 N Foster Street Dothan, AL 36303 334-792-3195
Gray Television, Inc. - Copyright © 2002-2014 - Designed by Gray Digital Media - Powered by Clickability 187032661